Don Kreski Marketing 847-749-2424
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Kreski Marketing Consultants



Think Simple

Think Simple is an integrator of high-end audio, video and automation systems with offices in Florida, the Bahamas and New York.

We took over management of their website in 2016 and have almost completely rebuilt it, updating the navigation and adding new copy, photos, videos and graphic elements.

Today about half of the photography on the site is by Kreski Marketing, and all the written and graphic content is ours.

i2 Technology Consulting & Design

In January of 2018, the principals of i2, a technology consultant specializing in IT, AV, security and data center systems and infrastructure, asked us for help with a new website and marketing program.

We began by interviewing them extensively about their services, developing a marketing message and the written content for the site.

Our biggest challenge was articulating their competitive advantage, which we sum up here.
Since that time, we've been adding new pages with new projects and keeping the site up to date.

Macnica websites

Starting in 2019, Macnica America, a California division of a $5 billion Japanese company, asked us to build three new websites to make their offerings of highly techical hardware, software and engineering solutions more attractive, undertandable and effective.

Macnica Displays offers LCD displays and enhancements to manufacturers of industrial, medical and consumer products.

Macnica Technology
offers software, hardware and intellectual property to help manufacturers of pro AV and broadcast use new SMPTE open standards for transporting video and audio over IP networks.

Macinica Vision provides intellectual property, software and hardware to manufacturers of industrial robots.


Bodhi is a building management software program for hotels, resorts, and multi-unit housing projects that brings Crestron, Lutron and other technology on a property together under a single, simple-to-use interface.

While the company handles its own web programming, we've provided nearly all of the content, including product descriptions, customer case histories, stock photography and photo retouching.

Novatoo Audio Visual

We have been working with rental and staging company Novatoo since it began operations in 2002, and we built their original website back then.

We have continued to work with them, building a new, mobile-friendly site in 2018 and adding to it on a regular basis.

We also optimized the site for natural and local search, and we have created and continue to manage an Adwords program designed to help Novatoo dominate specific keywords in the Chicago suburban market.

AV TechSource

More than ten years ago, we built the original website for this outsource provider of AV system engineering, programming, installation labor and repair service - but recently upgraded it to a mobile-friendly, responsive platform.

Our work included custom photography, writing, design, programming and search engine optimization.

MediaTech Home Systems

MediaTech came to us looking for content for their beautiful new website, and we've rewritten and expanded the descriptions of the company's services, looking to the needs of Google as well as potential clients.

We created a new keyword list, new copy, new navigation, optimized everything for natural and local search and added Google Analytics to help MediaTech tweak the site on an ongoing basis.

Publications about website development

Read Don's articles for Commercial Integrator and Sound & Video Contractor:

Website Development Basics
Search-Engine Basics and SoLoMo

Search-Engine Optimization
Local and Mobile
Link Management
Pay-per-Click Advertising
Landing Pages
The Call to Action
What Web Users Want
Ecommerce Websites

Social Media:
Social Media Basics
Harnessing Facebook

LinkedIn Personal Profiles

Web development case histories:
AV TechSource
Media Tech

Think Simple website
i2 Technology & Design
Macnica Technology website

Bodhi website
Novatoo websiteAV TechSource website by Kreski Marketing ConsultantsMedia Tech website with copy and search engine optimization by Kreski Marketing




Website development for the audio-visual industry by Kreski Marketing Consultants
home - who we are - clients - our work - what's new - contact us
websites -
brochures - press placements - customer case histories - email & newsletters
photography - video production - logos - literature - advertising - mail - seminars
- research
Planning and creative services for the AV industry