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Responding to an RFP
THOUGHTS ON THE SCIENCE AND THE ART OF WRITING WINNING AND PROFITABLE PROPOSALS
There's an art and a science to writing winning proposals.
The science will help you make sure the document you submit realistically describes what you plan to do, sets a profitable price on your work, and protects you from unreasonable or unanticipated demands and issues.
The art can help you to make the case that you are, in fact, the best contractor to do the job, worth hiring over others who bid the same price or a lower price.
To help you optimize both sides of the equation, I recently spoke to three industry experts on the process of answering RFPs, looking at the question from both the AV integrator's and the consultant's points of view. I'll share their ideas in this month's AV Marketing and in the next issue as well.
Read Get the Job, Part 1: Don's April column from Sound & Video Contractor.
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