Kreski Marketing homeclientswho we areour workwhat's newcontact us

The Online Press Release

HOW YOU CAN USE PR SERVICES TO BUILD SEARCH ENGINE RANKINGS AS WELL AS PRESS COVERAGE

It used to be that if you wanted to start a press campaign, you would have to build your own list of reporters and editors, either by searching out magazines one by one or by referring to a printed directory.

Today you have the option of sending your releases through PR Web, Business Wire and other services, giving you much greater reach to the press plus online media such as blogs, social media and search engines. This month we will look at
  • Online vs. traditional media
  • Targeting the publications you want
  • How to add links and anchor text to your releases
  • Coverage and costs
  • Tracking the results
Read The Online Press Release, Don's January column from Sound & Video Contractor.


Contact us for help or advice with your publicity program
Kreski Marketing Consultants is a marketing agency specializing in work for the audio-visual industry.
Don Kreski, president, has over 25 years of marketing management experience in the industry.
Contact Don at...



Copyright 2011 Kreski Marketing Consultants, Inc.