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Three-Way Street


Most professionals recognize that they have to network to build business and move forward in their careers.

But there's a lot of confusion about how to network effectively. Many see networking as a one-way street: "What can this person do for me?" To take networking to the next level, try this:

When you meet someone new, ask yourself: "What is this person
  good at and what does this person need?"
Then ask yourself: "Who else do I know that can help with that
Put those two people together and you've begun building a
  network of strategically important partners. It's a proactive process
  that will generate goodwill and add value to your relationship with
  each. It's not a win-win, but a win-win-win.

Read more about strategically important partners in Jerry Gale's Three-Way-Street from Systems Contractor News.

Contact us for help or advice with your marketing program
Kreski Marketing Consultants is a marketing agency specializing in work for the audio-visual industry.
Don Kreski, President, has over 25 years of marketing management experience in the industry. Jerry Gale,
Senior Marketing Consultant, has over 15 years.
Contact Don or Jerry at...

Copyright 2010 Kreski Marketing Consultants, Inc.